{"id":15313,"date":"2019-10-20T15:53:47","date_gmt":"2019-10-20T13:53:47","guid":{"rendered":"http:\/\/www.airsoft.nu\/nyheter\/?p=15313"},"modified":"2019-10-20T16:27:22","modified_gmt":"2019-10-20T14:27:22","slug":"airsoftbranschen-beraknas-omsatta-17-miljarder-sek-2019","status":"publish","type":"post","link":"https:\/\/www.airsoft.nu\/nyheter\/2019\/10\/20\/airsoftbranschen-beraknas-omsatta-17-miljarder-sek-2019\/","title":{"rendered":"Airsoftbranschen ber\u00e4knas oms\u00e4tta 17 miljarder SEK 2019"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.airsoft.nu\/nyheter\/files\/2019\/10\/airsoft_business.jpg\" alt=\"\" class=\"wp-image-15319\" srcset=\"https:\/\/www.airsoft.nu\/nyheter\/files\/2019\/10\/airsoft_business.jpg 800w, https:\/\/www.airsoft.nu\/nyheter\/files\/2019\/10\/airsoft_business-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption>Genrebild.<\/figcaption><\/figure>\n\n\n\n<p><strong>Airsoftbranschen ber\u00e4knas 2019 oms\u00e4tta omkring 1846 miljoner US-dollar (1,8 miljarder USD, vilket motsvarar ungef\u00e4r 17 miljarder SEK), enligt det irl\u00e4ndska<\/strong> <strong>marknadsanalysf\u00f6retaget Fact.MR som har gjort studien.<\/strong><\/p>\n\n\n\n<p>Att ta del av hela den omfattande <a rel=\"noreferrer noopener\" aria-label=\"airsoftbranschen (\u00f6ppnas i en ny flik)\" href=\"https:\/\/www.factmr.com\/report\/1429\/airsoft-guns-market\" target=\"_blank\">rapporten<\/a> kostar fr\u00e5n 4500 USD (en bit \u00f6ver 43 000 SEK). V\u00e5r branschkollega Popular Airsoft har baserat p\u00e5 publikt material skrivit en sammanfattning, se nedan.<\/p>\n\n\n\n<p>Airsoftbranschen omfattar hela f\u00f6rs\u00e4ljningskedjan (tillverkare -> distribut\u00f6r -> butik) till konsument.<\/p>\n\n\n\n<p>Airsoft.nu har ingen insyn i tillf\u00f6rlitligheten av marknadsanalysen men inom Sverige d\u00e4r \u00e5rsredovisningar \u00e4r publika g\u00e5r det att f\u00e5 en viss inblick, till skillnad fr\u00e5n tillverkare, distribut\u00f6rer och butiker i andra l\u00e4nder.<\/p>\n\n\n\n<p>De svenska airsoftbutiker som \u00e4r aktiebolag g\u00e5r det generellt v\u00e4ldigt bra f\u00f6r (vilket \u00e4r v\u00e4ldigt positivt) men det \u00e4r oftast sv\u00e5rt att bed\u00f6ma hur stor andel oms\u00e4ttning som avser airsoftprodukter.<\/p>\n\n\n\n<p>Danska ActionSportGames svenska dotterbolag har de senaste \u00e5ren omsatt omkring 15 miljoner, vilket f\u00f6rmodligen visar svenska butikers ink\u00f6p d\u00e4rifr\u00e5n.<\/p>\n\n\n\n<!--more L\u00e4s mer-->\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"700\" height=\"521\" src=\"https:\/\/www.airsoft.nu\/nyheter\/files\/2019\/10\/factmr_global_airsoftguns_market_snapshot.jpg\" alt=\"\" class=\"wp-image-15315\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>Global sales of airsoft guns are estimated to ~US$ 1,846 Mn in 2019, in line with growing interest of millennials in adventurous sports and the tendency to spend more time on leisure activities, such as target shooting or shooting sport.<\/li><li> The airsoft guns market is envisaged to register ~7% CAGR through 2029 owing to the growing use of airsoft guns as training weapons in the army.<\/li><li> North America will continue to be the leading market for airsoft guns, with gains primarily underpinned by the increasing number of airsoft fields uplifting the popularity of airsoft sports in the region.<\/li><li> Middle East &amp; Africa is likely to remain the high-growth market for airsoft guns manufacturers and repair &amp; service providers. The market in MEA is estimated to witness a robust CAGR of ~9% during 2019 \u2013 2029.<\/li><li> Development of hybrid airsoft guns is rapidly gaining prominence, as manufacturers of airsoft guns are taking a customer-centric approach and thus emphasizing custom-manufacturing capabilities.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"700\" height=\"576\" src=\"https:\/\/www.airsoft.nu\/nyheter\/files\/2019\/10\/factmr_global_airsoftguns_market_competition_footprint.jpg\" alt=\"\" class=\"wp-image-15316\"\/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Growth apart from the civilian sales will be sustained through 2029 as military organisations are now procuring airsoft guns as training weapons, given that these are lower cost and can be operated like the real firearms especially gas and electric blowbacks. The North American market is still largest airsoft market, mainly carried by the U.S. market where gun culture is high and at the same time the proliferation of airsoft game facilities all over the states. Europe follows in terms of market size with Middle East &amp; Africa seen as the high-growth area for the expansion of airsoft in the region for 2019- 2029.<\/p><p>Airsoft handguns are the largest sellers given that they are more affordable compared to airsoft rifles and support weapons. A big portion of the global market share is shared by Umarex, Cybergun, and Tokyo Marui which is about 30-45% of the market. Systema Engineering is surprising that it has revenues of over US$50 million given though we can assume that these are through institutional sales such as LEOs and Military. Much newer brands such as KRISS USA (Krytac) and Lancer Tactical also figure highly terms of market share. It is a surprise the Vega Force Company (VFC), WE Airsoft and Ares Airsoft, which are also known brands are not included in the study of market competition. Whilst VFC is very much a known brand, its sales figures and brand can be diluted since it does a lot of OEM work for Umarex, Cybergun, and SIG Sauer. Overall, the main bulk of airsoft gun purchases are done by individual buyers.<\/p><\/blockquote>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"700\" height=\"576\" src=\"https:\/\/www.airsoft.nu\/nyheter\/files\/2019\/10\/factmr_global_airsoftguns_market_competition_footprint-1.jpg\" alt=\"\" class=\"wp-image-15317\"\/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>If you are wondering what hybrid airsoft guns are, these are usually defined as the gas blowbacks and electric blowbacks with recoil, though they could have gone with just using the terms that we use in the airsoft industry for clarity.<\/p><p>The challenges for the airsoft industry are mainly about stringent regulatory frameworks, intellectual property issues, and the increase of eye injuries as airsoft becomes more widespread for use in recreational and competitive activities.<\/p><p>The money is there all right and the good news is that there is still a lot of room for growth for airsoft. Whilst we had anecdotes from industry sources that the things have slowed down in terms of sales, the market research says otherwise.<\/p><p>If you want the full market report, it\u2019ll set you back US$4,500 for a single user licence. For airsoft companies it might be worth paying for it.<\/p><\/blockquote>\n\n\n\n<p>L\u00e4nk till originalartikeln: <a href=\"https:\/\/www.popularairsoft.com\/index.php\/global-airsoft-gun-market-estimated-be-us18-billion-2019\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"https:\/\/www.popularairsoft.com\/index.php\/global-airsoft-gun-market-estimated-be-us18-billion-2019 (\u00f6ppnas i en ny flik)\">https:\/\/www.popularairsoft.com\/index.php\/global-airsoft-gun-market-estimated-be-us18-billion-2019<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Airsoftbranschen ber\u00e4knas 2019 oms\u00e4tta omkring 1846 miljoner US-dollar (1,8 miljarder USD, vilket motsvarar ungef\u00e4r 17 miljarder SEK), enligt det irl\u00e4ndska marknadsanalysf\u00f6retaget Fact.MR som har gjort studien. Att ta del av hela den omfattande rapporten kostar fr\u00e5n 4500 USD (en bit \u00f6ver 43 000 SEK). V\u00e5r branschkollega Popular Airsoft har baserat p\u00e5 publikt material skrivit en [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[591],"tags":[1382],"class_list":["post-15313","post","type-post","status-publish","format-standard","hentry","category-allmant","tag-ekonomi"],"_links":{"self":[{"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/posts\/15313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/comments?post=15313"}],"version-history":[{"count":7,"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/posts\/15313\/revisions"}],"predecessor-version":[{"id":15327,"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/posts\/15313\/revisions\/15327"}],"wp:attachment":[{"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/media?parent=15313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/categories?post=15313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.airsoft.nu\/nyheter\/wp-json\/wp\/v2\/tags?post=15313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}